This page is dedicated to Sustainable innovations which are currently changing the world to make it a better place while being Marketing relevant.
The following innovation comes from Asia and is funded by TIGER BEER ©. Transforming CO2 emissions into Ink, and then transforming pollution into Art. Partnered with Graviky labs, which captures air pollution and turn it into inks. Graviky has developed KAALINK, a retrofit technology which captures carbon emissions from vehicles or chimneys before it enters our atmosphere. The captured pollutants are then recycled into inks, and CO2 emissions recycled into Art. Air Ink is definitely our selection of the month.
THE GAME CHANGERS 1
Since for us the situation towards climate change becomes a priority we decided to share worldwide sustainable innovations which tend to improve their environmental and social impact. They do not impact the marketing world directly but they inspire us as individuals and human beings.
If you would like to read further articles about this amazing Indian initiative whom found the way to turn Co2 emissions into baking soda do not hesitate to check the following articles:
THE GAME CHANGERS 2
We wanted this week to share an inspirational video, showing a country that it is not only carbon neutral but CARBON NEGATIVE. Please check the Buthan example leading the way with concrete applicable measures. For future sources and articles do not hesitate to click on the below links.
THE GAME CHANGERS 3
The Ocean cleanup initiative has been created by Boyan Slat while 19 year’S old, his simple, visionary and well needed idea identified how to collect plastic from oceans and make it a profitable venture. Partnered and sponsored now by different countries. The testings of this technology indicates that a full-scale system roll-out could clean up 50% of the Pacific Ocean in 5 years.
By removing the plastic while most of it is still large, ocean-cleanup prevent it from breaking down into dangerous microplastics.